DARIEN, Conn. -- Houlihan Lawrence announced Thursday that Darien-based Kelly Associates Real Estate will join the firm as the company’s first independently owned broker affiliate.
Kelly Associates has been the No. 1 listing and selling brokerage in Darien for 24 consecutive years. As a Houlihan Lawrence affiliate, Kelly Associates will now operate as Houlihan Lawrence, providing its team of nearly 80 agents and their clients complete access to the Houlihan Lawrence marketing platform.
In a first for Houlihan Lawrence, the Darien and Rowayton offices will remain independently owned and operated.
“We are very pleased to welcome Kelly Associates to the Houlihan Lawrence family,” said Stephen Meyers, president and CEO of Houlihan Lawrence. “In addition to expanding our presence in Connecticut, we are hopeful that our new affiliate program will enable us to grow in partnership with local market leaders like Kelly. We are looking forward to deepening our roots in these communities to better serve our clients.”
Houlihan Lawrence opened its first Connecticut office in Greenwich in August 2013, growing rapidly to become the No. 2 selling office in Greenwich in 2014.
“I have known and admired Houlihan Lawrence and its ownership team for years. It has always been a pleasure working with them, and I am thrilled to now become a part of their team,” said Jeff Kelly, managing broker of Kelly Associates. “Both Kelly Associates and Houlihan Lawrence are family-owned, with a similar culture and commitment to leadership in the markets we serve.”
Jeff Kelly has been appointed to run Houlihan Lawrence Affiliates and will oversee the growth and development of the new Houlihan Lawrence affiliate program.
“The affiliate program is a perfect opportunity for my company and many other local firms to tap into the power of the Houlihan Lawrence brand,” Kelly said. “Their marketing platform is second to none – including sophisticated digital and print media strategies designed specifically for this market area.”
Houlihan Lawrence ranks among the Top 20 of all brokerages nationally, and is the longstanding leader in the markets it serves, selling about one-third of all homes north of New York City, more than double the sales of its closest competitor in the region.
Click here to sign up for Daily Voice's free daily emails and news alerts.