DARIEN, Conn. -- 341 Studios’ website and logo development were in the spotlight at this year’s “Big W” awards, sponsored by the Advertising Club of Westchester.
The Darien-based graphic design and marketing studio garnered a silver award for its redesign of the Stamford Palace website at www.palacestamford.org.
The boldly colored, content managed site (CMS) has a companion mobile version so that visitors can easily find information no matter where they are.
Another big win for 341 Studios was a bronze award for the redesigned CMS mobile responsive website for Bedrock Capital Associates at www.bedrockca.com.
The business-to-business website highlights Bedrock’s bicoastal commercial real estate finance and advisory offices. 341 Studios improved the site’s usability with updated design and code, including prominent display of real-time data on the home page.
Both websites are prime examples of CMS, which allows clients to easily make changes in copy and photos. “CMS sites are now the standard,” said co-founder Felicia Rubinstein, a Darien resident. "Having the ability to manage the content allows for more flexibility and overall cost savings."
Corporate identity has always been a 341 mainstay.
“Having multiple designers work on logo designs allows us to present a range of unique interpretations," said Darien's Gretchen Bruno, another founder who oversees a team of graphic designers. "Both AccuShares and Custompressions appreciated the variety of logos from which they could choose, and was one of the key reasons they selected 341 as their agency. It’s a highly collaborative and creative process.”
341’s team includes more than 16 professional and affiliated specialty partners — everyone from web designers, graphic artists, copywriters, marketing strategists, and social media and mobile app experts.
“The focus on our clients and collaboration is what makes our work stand out,'' Rubinstein said. "Doing great work comes with many different kinds of rewards including the relationships that we build and the organizations that we help grow. Getting the recognition of our peers year after year is a tremendous bonus.”
To learn more about 341 Studios, visit its own website at www.341studios.com.
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